About Me

Founder of Joy Thru Food

Hi, I’m Catherine and I have been passionate about food my whole life. When people ask me how I got in the food business, I reply, “I was born hungry!” And, of course I laugh and then they laugh!

I grew up in San Diego and with the Mexican border 17 miles from my house, I fell in love with the food, the people and the culture of Mexico! But in 1993, I had a yearning to move to Napa Valley and be a part of the food and wine scene there that was about to explode.

By luck, I founded and ran a food manufacturing company for 15 years in the Napa Valley called Tulocay and Company. We ended up having product in five countries and all over the United States.

After that venture, I took a couple of years off, traveled in Mexico and came back to Napa Valley and opened up my dream of an innovative healthy taqueria, C CASA. That evolved into three locations and a full blown sit down restaurant serving delicious, nutritious Mexican food with a Napa Valley twist. Another venture for 15 years.

Now I’m in Bend, Oregon, surrounded by the Cascade Mountains and the rushing Deschutes River. As I looked back on the last 30 years in food, I asked myself what truly made my heart sing—and the answer was simple: feeding people and seeing them light up with joy over something delicious, nourishing, and a little unexpected.

That’s how Joy Thru Food was born. I wanted to create a way for people to enjoy homemade, wholesome meals without the stress of planning and cooking. Whether you’re looking for easy dinners for the week, stocking your freezer for busy nights, or gathering around the table with people you love, Joy Thru Food brings comfort, flavor, and care to everyday eating.

I’m so grateful to begin this next chapter and to share Joy Thru Food with you.

Joyfully,
Catherine